Meet Sheri Rocha, PA-C | Modern Aesthetics San Jose
I built Modern Aesthetics because I believed patients deserved better — better results, better honesty, and a provider who treats you like you actually matter. Here's my story.
Our Philosophy—And How It Shows in Real Results
I didn't start Modern Aesthetics because it was the easy path. I started it because I was done compromising.
After years in the industry, I'd seen what happens when patient outcomes take a back seat to upselling, office politics, and volume-over-quality thinking. I wanted no part of it. I wanted to walk into a treatment room and focus on exactly one thing: the person in front of me.
At Modern Aesthetics, there's no boss pushing me to sell you something you don't need. No drama, no noise, no agenda. Just me, my training, and your goals. Every patient feels personal to me — because you're not just another appointment on a schedule. You're someone's family. And I treat you like it.
Our philosophy is grounded in thoughtful, long-term care:
Enhancement over transformation
Longevity over quick fixes
Consistency over extremes
What I Believe About This Industry.
I'll be honest with you — and that's kind of the point.
This industry has a reputation problem. Too many patients have been over-filled, over-treated, or used as a testing ground for trendy techniques by providers who learned aesthetics on a weekend and do it on the side. That's not a dig. That's just the truth. And it's why so many people are afraid to try injectables in the first place.
Here's what I wish every patient knew before booking anywhere:
Look for experience that's earned, not dabbled in. Aesthetics should be someone's livelihood — not a side hustle. Real skill comes from thousands of treatments, continuous education, and a genuine commitment to understanding facial anatomy at a level most providers never reach.
Dermatology training matters more than you think. Most injectors don't have it. I do. That background shapes how I assess skin, how I approach treatment planning, and how I recognize when something isn't right — before it becomes a problem.
FDA-approved and clinically backed — always. I don't chase trends or offer unproven treatments just because they're having a moment on social media. If I recommend something, it's because the evidence supports it and I believe in it.
If the price seems too good to be true, it probably is. Discounted injectables are often a red flag — for diluted product, undertrained providers, or both. Your face deserves better than a Groupon gamble.
My Promise to You
You will never leave my treatment room looking like a different person. You will never be pressured into something you don't need. And you will always get my honest opinion — even if that means telling you to wait, or that a treatment isn't right for you.
That's not just a policy. That's just how I was raised.
Ready to explore your options?
Meet Our Team
Krystal Mitchell, MD
Medical Director
Board-certified dermatologist and double fellowship-trained Mohs & facial cosmetic surgeon
Extensive expertise across all skin types and complex skin conditions
Specialized in facial surgery, lasers, and non-surgical skin rejuvenation
Nationally recognized for leadership, research, and education in dermatology
Provides medical oversight to ensure the highest clinical standards
Sheri Rocha, MPH, MSPAS, PA-C
Founder & Lead Aesthetic Provider
Board-certified Physician Associate with advanced training in medical aesthetics
Nearly 9 years of experience in dermatology and injectables
Trained alongside Allergan national trainers; completed the Allergan Master Expert Series
Known for natural-looking results, honesty, and meticulous attention to detail
Personally performs every treatment at Modern Aesthetics
Modern Aesthetics was founded by Sheri Rocha, PA-C — a board-certified Physician Associate with advanced training in medical aesthetics, dermatology, and injectables.
Sheri's path into aesthetics was shaped by years of derm training, thousands of treatments, and an early recognition that technical skill alone doesn't create great results — it takes anatomy, artistry, and the discipline to know when less is more.
Her mission in building Modern Aesthetics was to create a space where patients feel:
Educated, never pressured
Heard, never rushed
Confident in both their provider and their plan
Today, that mission shapes every consultation, treatment, and recommendation made within the clinic.
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